And that future is Apple TV. Think about it. You already use apps to watch TV on your mobile devices and computers. With Apple TV, apps have liberated television, letting you choose precisely what and when you want to watch. Built on a powerful platform called tvOS, Apple TV lets you interact with your TV in completely immersive ways. Use the Apple TV Remote with Touch surface to find just the film you’re in the mood for. Or turn your living room into a classroom, fitness studio or shopping destination. This is Apple TV. And this is where television is headed.
iTunes films. Live sport and news. And so much more. If it’s worth watching, you can find it on Apple TV.*
Think big, exciting games. Apps that let you redecorate your house or shop for a new one. Multi-person experiences that redefine family games night. There are thousands of apps already available on the App Store on Apple TV, and more are arriving all the time.
With the advent of iPhone and iPad, many of the big innovations and newest technologies have focused on the small screens that fit in our pockets or that we carry in our hands. But it’s time our big screens share in that technology and get an equally innovative experience. With Apple TV and tvOS, a redesigned interface and the Apple TV Remote with Touch surface, there’s never been a better time to be a TV.
Your TV screen is all the way across the room. That’s why the experience of using Apple TV is designed to let you feel like you’re interacting directly with your TV, not separated from it.
Touch forever changed how we interact with our phones. Now it comes to the remote. Use your thumb on the Touch surface of the new Apple TV Remote to scroll, select and navigate your TV screen effortlessly.