You. At a glance.
Instantly receive and respond to your favourite notifications. Get the motivation you need to stay active and healthy. Express your personal style in a whole new way. From the way it works to the way it looks, Apple Watch isn’t just something you wear. It’s an essential part of who you are.Buy Now
Never miss what matters.
Because it’s on your wrist, Apple Watch lets you receive notifications immediately and conveniently. The moment the people or apps you care about have something to say, you’ll feel a gentle tap. Then you can send just the right response. Just like that.
Fitness & Health
Stay motivated. Stay healthy.
Throughout the day, Apple Watch measures your workouts, tracks your activity and helps encourage healthy routines. All adding up to a better you.
Choose yours. Then make it even more you..
Apple Watch is designed to reflect a wide range of tastes and styles. And you can make it even more personal by switching straps and changing watch faces, anytime you want.
Express yourself. Again and again.
A different strap can instantly change the look of Apple Watch. Choose from a wide selection of interchangeable straps in a variety of materials, styles and colours.
Add some great accessories.
From a magnetic charging dock to wireless headphones to connected devices for home automation, discover ways to make Apple Watch even more essential.